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Live It NOT Diet! is a rock-solid step-by-step blueprint that transforms the average person into a strong, healthy, fat burning machine. It's not a quick-fix diet solution, but rather a sustainable lifestyle plan - that's realistic and relevant for the majority. After exposing the conventional approach to getting fit, with Eat Meat And Stop Jogging, Mike Sheridan delivers his progressive plan for losing the fat and keeping it off without counting calories, doing cardio, or sacrificing your health. Using the most well-respected research, and over a decade of practical experience, Live It NOT Diet! educates the reader with 14 food and nutrition principles - distributed across 3 carefully constructed phases - and motivates them with a collection of diet and weight loss, and health and fitness facts - that call for immediate action. "Most diets may result in weight loss, but most losing weight by dieting also don't maintain their results. Largely because the majority of ...